How we use cookies and similar technologies on our platform.
Effective Date: January 1, 2025
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work efficiently and provide information to site operators. Our advertising platform also uses similar technologies including pixel tags, mobile advertising identifiers (IDFA/AAID), and local storage.
Essential Cookies: Required for the basic functioning of our website, including session management and security.
Analytics Cookies: Help us understand how visitors interact with our website and platform, enabling us to improve performance and user experience.
Advertising Cookies: Used by our programmatic advertising platform to enable real-time bidding, frequency capping, attribution measurement, and audience segmentation. These cookies contain non-personal identifiers and are processed in compliance with IAB Europe's Transparency & Consent Framework (TCF) where applicable.
Our advertising platform interacts with third-party DSPs, SSPs, and measurement providers who may set their own cookies as part of the OpenRTB auction process. These partners include Google, The Trade Desk, Amazon, and others. Each partner operates under its own privacy and cookie policies.
Advertising cookies on our platform have a maximum duration of 90 days. Session cookies are deleted when you close your browser. Analytics cookies may persist for up to 13 months.
You can control cookies through your browser settings. Most browsers allow you to block or delete cookies. Note that disabling cookies may affect the functionality of our website.
For advertising-specific opt-outs:
We may update this Cookie Policy periodically. Changes will be posted on this page with an updated effective date.